NRS Stands for the 'National Readership Survey' is a separate organisation specialising in demographic information. It uses headings to evaluate the lifestyle of the demographics
Lifestyle is the lives that the demographics live; hobbies and interests and jobs
Spending Power is the amount of disposable money the audience has, after bills and necessities how much money is left to spend on films and clothes e.g. also includes the income, high and low income, depends on the job and all the responsibility
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